Food service is a highly competitive arena. While establishments are constantly trying to one-up each other by offering better, healthier or simply more interesting options, the modern era is also about attracting and retaining your customer base. The loyal customers might only discern and judge you by the quality of food and drink, and the customer service you offer. However, adding new names to that list requires adroit marketing of how unique your place is.
A potential new customer might simply throw a passing glance at your outdoor cafefurniture. In a split-second he will make mental notes and most likely a decision whether your location appeals to him. A street-smart business owner will know to offer them the hook where they can hang their decisional hat.
Playing the ‘exclusive’ card often works in the favor of the bars and bistros. A customer must feel that by dining in the ambience you offer he is encountering something unique. It could be East-Asian theme in a Sake bar, distinctly European flavors of an Italian bistro or a slice of ‘authentic’ Latin America in your cafe. From the carved wood of your restaurant tables, to the wall-size frames with paintings, any of these furnitures can carry the soul of what you are trying to market.
Adorning the outside space, that little nook by the side of your restaurant or an open-air eating arrangement is another winner if done right. Choice of material would need to resist corrosion and weather damage, but that is no downer given the array of stylish selections among gun-metal, aluminum and stainless steel options. On a balmy evening, the outdoor space might be your biggest money-spinner.
Culling good bistro furniture relies on how it marries the fashion with function. Shrewd operators tend to pick catchy colors and trendy keynotes, while also keeping in mind that lower running costs of their business would arrive from how easily they can be stored and cleaned. Peppy outdoor cafe furniture made up of hard plastic, which can be stacked or folded easily, as well as cleaned quickly – make for a great investment.
Last but not the least, your bar and bistro furniture must represent your cuisine. There is no point spending on a lavish, wood and leather dress up if you’re selling burgers. Equally, if you are a sushi place, wooden floors, soft varnish restaurant tables and bamboo shoot lighting is the way to go rather than carpeted floors, painted plastic and neon. The idea is to let your furniture complement the cuisine while making it a pleasing, comfortable participation.
A judicious mix of budget and aesthetics in selecting your bar and bistro furniture can go a long way in adding the turbo to your tavern.
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